Mentoring


  1. You feel you’re spinning your wheels but not making progress.
  2. There’s more and more work, but the results don’t reflect the effort.

  1. Direct answers: I’ll tell you what works and what doesn’t, and why – based on practice.
  2. Between sessions, we stay in touch via Slack or WhatsApp to maintain momentum.
  3. We create tools: frameworks, checklists, process maps – structured support.

  1. From the wave of tasks, you begin to recognise what is important, and more importantly, you notice where time and energy escape.
  2. You work calmly and quickly, which makes it easier to avoid costly mistakes.
  3. You create tools that stay with you, because you have consistent support from a practitioner.

Are you in?

A mentor shares experience, knowledge, and reflection. A coach asks questions and helps the client reach their own solutions: they do not advise.


Not always. What’s key is the questions that change perspective, and the practice that shortens the path to results. It’s not about the industry, because experiences can be transferred between sectors. What matters is whether my path can be useful to you. However, company founders, project managers, marketers, and designers will likely benefit the most.


Development partner, advisor, constructive critic, storyteller, networker, enabler, maximiser.


It is our shared agreement on the rules of cooperation: confidentiality, goals, frequency, and boundaries.


The effects of mentoring are visible in whether the agreed goal has been achieved, independence in action has increased, and the relationship is based on trust and openness. Feedback completes the process and shows the value of the work together.


When boundaries aren’t clear, goals aren’t set, and you want the mentor to develop for you. A mentor isn’t a lifeguard. It’s a matter of collaboration, not dependence. So if you suspect you could use work on beliefs and habits, check out what coaching can offer you on that front.


Not always. A good mentor can ask a question that changes perspective.


To support leader development, strengthen teams, and build a culture of cooperation.

Norman Benett Group, Mentoring Practitioner

Braze Certified Practitioner certificate

Braze Certified Practitioner

Norman Benett Group & EMCC Global, Mentoring Diploma

I have completed the prestigious EMCC Global Mentoring Foundation course, organised by the European Mentoring & Coaching Council, one of the leading organisations setting standards in mentoring and coaching worldwide. I am currently in the EMCC Practitioner Mentoring certification process, deepening my practice based on proven methods and high ethical standards.

London School of Business Administration, Brand Management Course Certificate

London School of Business Administration, Brand Management Course Certificate

London School of Business Administration, Marketing Strategy Professional Certificate

London School of Business Administration, Marketing Strategy Professional Certificate

Scrum Alliance, Metrics that Matter: Improving Product Outcomes

Scrum Alliance, Metrics that Matter: Improving Product Outcomes

The Chartered Institute of Marketing (CIM),
Diploma in Professional Marketing (VQR)

The Chartered Institute of Marketing (CIM),
Diploma in Sustainable Marketing (VQR)

The Chartered Institute of Marketing (CIM),
Award in Marketing and Digital Strategy (VQR)

The Chartered Institute of Marketing (CIM),
Award in The digital Customer Experience (VQR)

Norman Benett Group & EMCC Global, Mentoring Diploma

I have completed the prestigious EMCC Global Mentoring Foundation course, organised by the European Mentoring & Coaching Council, one of the leading organisations setting standards in mentoring and coaching worldwide. I am currently in the EMCC Practitioner Mentoring certification process, deepening my practice based on proven methods and high ethical standards.

ENEB, MBA – Master of Business Administration

ENEB, Master in Digital Marketing and eCommerece

iEAD Business School, European Master in Executive Leadership

ScrumAlliance, Certified Scrum Product Owner

Scrum Alliance, Certified ScrumMaster

UX Alliance, Design Leaders Masterclass

London School of Business Administration, Professional Certificate Course in Marketing Strategy

IAB, IAB Digital Media Sales Certification

OMD School Diploma, Cross-media Campaigns, Internet Combined with Other Media

Oxford Brookes University, Bachelor of Arts with Upper Second Class Honours in Marketing & Advertising

Pendo x Mind the Product, Pendo Management Basics

HubSpot Academy, Solution Partner Certified